LAUNCH PRODUCT L’OREAL GERMANY

The international brand L’Oréal chose Granada for the launch of several cosmetic products from its brands Garnier and Maybelline New York.

Its guests, 25 journalists from the most prestigious fashion magazines of Germany, as Elle, Vogue, Marie Claire…

The objective, to create a direct relationship between the natural ingredients of the products with the natural spots of the Granada province, where the presentations were held.

An original and innovative museum, the desserts of Guadix, the Green River and the Tropical Coast were some of the spots that due to its extraordinary beauty and singularity together with the wine tasting with typical lunch in a cellar-cave, the visit to the romantic Alhambra Palace at night and an exclusive and private Flamenco party with lessons in the oldest flamenco club of the world, were the ingredients for this journey to be a complete success and the best.